Setting Up a Conversion Tracking Event
When you select “Conversions” as your campaign goal, you’ll see a “Set Up Conversion Tracking” button in Step 6. Click this button to begin setting up a conversion tracking event. There are two ways to set up conversion tracking:
Option 1: Using Google Tag Manager (GTM)
Requirements
To use GTM for conversion tracking, you’ll need:
- A Google Tag Manager account and container set up.
- Permissions: Edit, approve, and publish access within your GTM container.
If you don’t have a GTM account and container, please refer to Creating a GTM Account. If you lack the necessary permissions, see Modifying GTM Permissions.
Steps
-
Connect GTM to Adgoji: Click the “Connect Google Tag Manager” button. Select your account and allow Adgoji access to your GTM setup.
-
Select GTM Account and Container: Choose your GTM account and container. Adgoji will automatically create a new workspace to prevent any potential overwriting of existing events.
-
Create or Select an Event:
- Use an Existing Event: Select the event from your list and click “Finish” at the bottom right to complete setup. You’ll see your event in the Conversion Tracking overview.
- Create a New Event:
- Enter the exact URL for the event (e.g.,
www.adgoji.com/my-landing-page.html
) and press enter. - Add a unique name for the tracking event and press enter.
- Click “Save New Tracking Event” to finalize.
- Enter the exact URL for the event (e.g.,
-
Review Conversion Tracking Events: Once setup is complete, you’ll see an overview of your events. From here, you can add or delete events as needed. All events are saved and published in your GTM workspace.
If You Already Have a GTM Account
Click “Connect Google Tag Manager” to grant adgoji access. Once connected, your account, container, and workspace will load (but won’t be editable within adgoji).
If You Don’t Have a GTM Account
Please refer to this guide for instructions on creating a Google Tag Manager account and container.
Permissions
To create and publish events in Google Tag Manager using adgoji, ensure that you have edit, approve, and publish permissions in your container. For more details, see Modifying GTM Permissions.
Option 2: Manual Setup
For a manual setup, please refer to Tracking Installation.
This guide should help you set up conversion tracking for your adgoji campaigns smoothly! If you have any questions, please contact our support team.
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